Effective SEO Strategy for UK B2B Companies
Published: 9 February 2026 | Last Updated: 9 February 2026
Author: Clwyd Probert, CEO & Founder, Whitehat SEO
Effective SEO Strategies for Improved Search
Effective SEO Strategies for Improved Search
Research Briefing
The critical finding for B2B strategists: brands cited in AI Overviews earn 35% more organic clicks and 91% more paid clicks compared to non-cited brands. Being visible in AI...
SEO for Beginners
SEO for Beginners
SEO Strategy Guide explore our digital marketing FAQs
SEO in 2026 requires a fundamental shift in strategy: optimising for AI answer engines alongside traditional search, demonstrating E-E-A-T...
HubSpot's New Content Hub
HubSpot's New Content Hub
HubSpot & Content Strategy explore our digital marketing FAQs
For Marketing Directors at B2B SaaS companies and RevOps teams running HubSpot, Content Hub eliminates the fragmentation of managing...
Local SEO for Small Businesses
Local SEO for Small Businesses
Why Does Local SEO Matter for Small Businesses in 2026?
Local SEO is the practice of optimising your online presence so your business appears when nearby customers search for your products or...
Top SEO Ranking Factors for Visibility
Top SEO Ranking Factors for Visibility
SEO & Answer Engine Optimisation explore our digital marketing FAQs
Google's algorithm has undergone significant transformation in 2025-2026, with artificial intelligence reshaping both how search...
Evaluating Author Performance for SEO
Evaluating Author Performance for SEO
AI & AEO explore our digital marketing FAQs
Author signals have fundamentally shifted from traditional SEO to AI-centric optimisation. Google's December 2025 Core Update extended E-E-A-T...
Old-School SEO Strategies That Still Work | Whitehat
Old-School SEO Strategies That Still Work | Whitehat
SEO Strategy explore our digital marketing FAQs
Google's December 2025 core update confirmed what experienced practitioners suspected: quality, clarity, and credibility matter more than ever....
Mastering E-E-A-T for SEO Success
Mastering E-E-A-T for SEO Success
SEO Strategy explore our digital marketing FAQs
Google officially introduced "Experience" to the E-A-T framework on 15 December 2022, announcing the change on the Search Central Blog. The updated...
Go to: