AI & Technology | Marketing Operations
The transformation between 2023 and 2026 represents more than incremental adoption—it marks a structural shift in how marketing operations function. AI...
Online Reputation Management
The reputation landscape has fundamentally shifted. Where businesses once focused primarily on Google reviews and social media mentions, today's ORM strategy must...
Web Design & Development
Author: Clwyd Probert, CEO & Founder, Whitehat SEO LtdPublished: 15 January 2026 | Last Updated: 15...
Digital Marketing for HVAC Contractors
Published: December 24, 2025 | Updated: December 24, 2025 | Reading Time: 12 minutes
UK HVAC contractors generate more leads by combining local SEO...
Published: December 24, 2025 | Last Updated: December 24, 2025
Reading time: 12 minutes | Author: Whitehat Marketing Team
Optometry practices can attract more patients through an integrated...
Digital Marketing for Trades
Published: 22 December 2025 | Last Updated: 22 December 2025
UK plumbers build an effective digital marketing strategy in 2026 by prioritising Google Business...
Digital Marketing for Estate Agents
UK estate agents need a digital marketing strategy combining local...
Updated: · Reading time: ~8–10 mins
Mobile-first isn’t news. But the way buyers discover, evaluate, and choose suppliers is changing fast — thanks to AI Overviews, ChatGPT-style...
PPC advertising delivers an average 200% return on investment, meaning UK businesses typically earn £2 for every £1 spent on pay-per-click campaigns. According to...
